A large crowd of invited guests defied the largest rainstorm of the year to join senior Lincoln Motor Company management and attend a gala debut of the 2025 Lincoln Aviator Monday evening at the Lincoln Experience Center, Newport Beach.
As they entered a pair of under wraps Aviators occupied center stage.
Suspense built as guests enjoyed various beverages and hors d’ouvres while mingling with Lincoln leaders including Diane Craig, President; Heidi Shaffer, Lincoln’s North American Director; Kemal Curic, Design Director; Sarah Hendricks, Aviator Brand Manager and others while a jazz combo entertained.
Shaffer kicked off the main event by describing Lincoln’s plan for refreshing the entire product line as eager guests looked on. Last fall dealers held debut events to introduce Lincoln’s redesigned Nautilus, as production versions are beginning to arrive at dealers now. Monday night it was the larger Aviator’s turn in the spotlight.
As the car covers dropped away two beautiful Aviators were revealed. Interior 3-row Lincoln luxury was evident in both models as new driver and larger center multimedia displays simplified the instrument panel.
While all 4 Lincoln models are SUV variants they are aimed at different market segments. The Aviator is second in size only to the flagship Navigator, while the Nautilus and smaller Corsair have 2-row seating targeted at younger buyers.
Design chief Curic described the 2025 Aviator’s taller redesigned grille and headlights, additional colors including the new Cenote Green shown here and Whisper Blue Metallic. Two new wheel designs are available for 2025—with an all-black alternative. The engine remains the same. It boasts a twin-turbo v-6 developing 400 hp.
Adaptive suspension is now standard as is air suspension on the Black Label and optional on the Reserve trim.
The new Aviators will be arriving at dealers this summer, but dealers are taking orders now. Or, you can visit the Lincoln Experience Center to explore options and configure one of your own.
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